Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Actress Caroline Rhea attends the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: A general view of atmosphere at the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

Pop-Tarts Invites New Yorkers to Start Their Day at Pop-Tarts World Opening

NEW YORK - AUGUST 10: Guests attend the grand opening Pop-Tarts World in Times Square on August 10, 2010 in New York City. (Photo by Neilson Barnard/Getty Images for Pop-Tarts)

"Pop-Tarts World" Store In NYC Pays Homage To The Famous Breakfast Pastry

NEW YORK - AUGUST 10: A girl holds a Pop-Tart in the new Pop-Tarts World store August 10, 2010 in New York City. The 3,200-square-foot store pays homage to the famous breakfast pastry and opened today to the public on 42nd Street in Times Square. (Photo by Mario Tama/Getty Images)

"Pop-Tarts World" Store In NYC Pays Homage To The Famous Breakfast Pastry

NEW YORK - AUGUST 10: People gather in front of the new Pop-Tarts World store August 10, 2010 in New York City. The 3,200-square-foot store pays homage to the famous breakfast pastry and opened today to the public on 42nd Street in Times Square. (Photo by Mario Tama/Getty Images)

"Pop-Tarts World" Store In NYC Pays Homage To The Famous Breakfast Pastry

NEW YORK - AUGUST 10: People gather in the new Pop-Tarts World store August 10, 2010 in New York City. The 3,200-square-foot store pays homage to the famous breakfast pastry and opened today to the public on 42nd Street in Times Square. (Photo by Mario Tama/Getty Images)

"Pop-Tarts World" Store In NYC Pays Homage To The Famous Breakfast Pastry

NEW YORK - AUGUST 10: People gather in front of the new Pop-Tarts World store August 10, 2010 in New York City. The 3,200-square-foot store pays homage to the famous breakfast pastry and opened today to the public on 42nd Street in Times Square. (Photo by Mario Tama/Getty Images)